Advertisement

E-commerce is Growing Up

e-commerce trends

E-commerce is Growing Up and Becoming Safer (Photo credit: Wikipedia)

The e-commerce industry is currently showing many signs of increased maturity, starting with better websites and ending with an improved customer service being provided by most e-retailers. This can only be good news, especially to consumers. And as online shopping is set to become even more popular and widespread, it is only right that it carries on in this fashion.

The combined announcement from Interactive Media in Retail Group and  about a brand new trustmark they are looking to create is certainly another big step towards making the Internet a better place for shoppers. The new seal will be available to all online retailers within the EU as the creators recognise that online businesses are not bound by political borders.

Shoppers in Europe are able to visit websites of stores in other countries and they would certainly appreciate if there was a universal mark letting them know whether a given website is safe to purchase from or not.

Together with the new Consumer Rights Directive published last year and set to come into life in the next few months, those new developments could really help make online shopping more transparent. The Directive is looking into how online shopping can be normalised across the Union, including clear guidelines on deliveries and refunds.

The fact that both changes are taking place at roughly the same time suggests that people working within the e-retail industry, including developers and entrepreneurs, as well as politicians can see the rapid industry changes and are trying to adapt. They are also listening to consumers who know that they can access websites from other countries but at the moment are not sure what their rights are if they were to make a purchase.

The ability to sell online to people across the globe is one of the major advantages Internet retailers have over their high-street counterparts. But it also comes with certain drawbacks, including lack of trust and transparency, so it is crucial that all possible steps are taken to help overcome such negatives.

All of the above-mentioned developments may only concern European retailers and consumers but we can fully expect that in future such announcements will have worldwide impact. The ideal scenario is where purchasing from a shop on the other side of the globe is no different from purchasing domestically.

About author

Eva Grzybek
Eva Grzybek 4 posts

Eva works as SEO Assistant at PayPoint.net, a merchant accounts provider in London, United Kingdom.

You might also like

News

Work at Home Wonders

Working at home is never been easier today. Working at home is hip. Especially with the presence of the Internet, working at home is even made more accessible to more

Finance

How Will The Rugby World Cup Affect Market Share Prices?

The Rugby World Cup is one of the greatest competitions in sport and this year’s tournament, which takes place across England and Wales, is set to get underway on September

News

Home Office Design Ideas for Homes with Limited Spaces

Working at home? The best advice I’ve received that I’m going to forward to you is this: Separate your work space and living space. Doing so is probably the best