Author Archive
Importance of Colors Utilized in Logo Design
July 6th, 2009 | Author: Ben Johnson | 945 views
If you are like many business owners, operators and managers the world over, you may have paid little attention to your firm’s logo. The fact is that by overlooking the importance of your logo you actually may be making a critical mistake when it comes to your overall business operations, when it comes to the success of your business venture.
With this in mind, you need to focus an appropriate level of attention…
Posted in business news | Tags: colors for logo, logo designing colors, logo designs | No Comments »
Don’t Let Your Logo Deaf and Dumb on Every Occasion
June 17th, 2009 | Author: Ben Johnson | 1,720 views
Google’s Stravinsky logo
A logo is the most significant element of branding strategy as it establishes and promotes a successful brand name, while representing a firm’s usability and trust as a brand. A well designed logo communicates to the public and conveys the message about your business and target market. But sometimes having a same design creates boredom and people start to understand your business as monotonous. No wonder why Google changes its logo on every occasion…
Who would you VOTE for… A Freelancer or a Logo Design Company?
May 22nd, 2009 | Author: Ben Johnson | 1,715 views
If you are a business owner or about to start a business in the near future, you would either need logo modifications for your existing logo or a complete killer logo for your new business. In any case, you would need a logo designer. Now there are types of logo designer. Some of them work independently as freelancers, while some of them work for different logo design companies. So if you want a logo designer for your project, which logo…
Progression of Logo – Mercedes Benz
April 30th, 2009 | Author: Ben Johnson | 4,009 views
Mercedes Benz is world famous for manufacturing automobiles, buses, coaches, trucks and bicycles. Their first automobile was manufactured in 1886 under the supervision of Karl Benz, the pioneering founder of the brand along with the partnership of German engine designers, Gottlieb Daimler and Wilhelm Maybach.
The marketing history of this huge brand dates back in 1902, when the patented name ‘Mercedes’ was first registered.
In this logo the name…
Posted in business branding | Tags: History of Logo, Mercedes logo history, Mercedes logos, Progression of Logo | 7 Comments »
What Three Mistakes in Logo Design Can Destroy Your Business Identity?
March 28th, 2009 | Author: Ben Johnson | 2,418 views
One of the most satisfying tasks while setting up your own business is developing your business logo. Logo is a symbol that identifies a company, and is often used to project a company’s intended image.
A well designed logo is not only attractive but also simple enough to tell the purpose or nature of the company easily. Such a logo shows that company has strong commitment to quality and professionalism. On the other hand a badly designed logo is…
