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Archive for the ‘business branding’ Category
Are Small Business Owners Wasting Their Time with Social Media?
October 14th, 2009 | Author: Noobpreneur
Small business and Twitter
Social media has been buzzed as something that every small business owner should include and give more priority in their business plan.
I do believe the power of social media to small businesses, but entering a year into social media, I start to wonder whether small business owners are wasting their valuable time, mingling with social media or not.
Posted in about business, business branding, marketing | Tags: small business, small business owner, social media, social media marketing, social media ROI | 4 Comments »
How to Manage Your Small Business Online Reputation Well
July 31st, 2009 | Author: Noobpreneur
Thumb up
There is something that many small business owners fear of today: Managing their online reputation in the era of social networking.
We all know what Twitter and Facebook are, but what fears us is how they affect your small business branding and reputation, online.
Here are a couple of facts about the power of social media, referring from an article published on The New York… Click here to continue »
How to Rebrand Like a Pro: A Case Study
June 23rd, 2009 | Author: Noobpreneur
Business rebranding
Rebranding is one of the most important business decision making, and often one of the most daunting ones. You can make or break your rebranded product or service simply by doing rebranding the wrong way.
The rebranding process itself is simple – If you felt that your company or product/service’s logo is boring and no longer translates your vision as effective as before, you might benefit greatly… Click here to continue »
Why Small Businesses Have to Step Up in Web Presence to be Competitive
May 25th, 2009 | Author: Noobpreneur
Small business owners are among the group in the community that are slow to adapt web technologies to pursue new market, enhance branding, and serve customers.
I have just stumble on a news piece on USnews.com reporting that, although everyone seems to have some sort of web presence, small business… Click here to continue »
Small Business Blogging Benefits
May 24th, 2009 | Author: Noobpreneur
Small business owners, I’ve said this a thousand times, and I will say this another thousand times again: Start blogging about and for your business.
No matter what your small businesses are, either online or off line, you have to blog, for the sake of your business.
Having a business website is not enough these days. Your business website is great for informational or order-taking purposes; Having an… Click here to continue »
Posted in business blogging, business branding, business tips | Tags: business blogging, small business blogging | 2 Comments »
Who would you VOTE for… A Freelancer or a Logo Design Company?
May 22nd, 2009 | Author: Ben Johnson
If you are a business owner or about to start a business in the near future, you would either need logo modifications for your existing logo or a complete killer logo for your new business. In any case, you would need a logo designer. Now there are types of logo designer. Some of them work independently as freelancers, while some of them work for different logo design companies.… Click here to continue »
Twitter PR Strategy for Small Business
May 13th, 2009 | Author: Noobpreneur
If you are thinking about or already using Twitter for your small business, here is what may help you to strategise your PR campaign on Twitter – I stumbled on a useful Twitter PR Strategy diagram on Flickr.
Image courtesy of oglivyprworldwide.… Click here to continue »
Posted in business branding, business tips | Tags: twitter, twitter PR strategy, twitter strategy | No Comments »
Progression of Logo – Mercedes Benz
April 30th, 2009 | Author: Ben Johnson
Mercedes Benz is world famous for manufacturing automobiles, buses, coaches, trucks and bicycles. Their first automobile was manufactured in 1886 under the supervision of Karl Benz, the pioneering founder of the brand along with the partnership of German engine designers, Gottlieb Daimler and Wilhelm Maybach.
The marketing history of this huge brand dates back in 1902, when the patented name ‘Mercedes’ was first registered.
Click here to continue »
Posted in business branding | Tags: History of Logo, Mercedes logo history, Mercedes logos, Progression of Logo | 8 Comments »
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