Posts Tagged ‘guerrilla marketing’
Being cheap: It’s Not About Saving Money
February 10th, 2010 | Author: Noobpreneur | 450 views
Frugality
This is a guest article by Patrick Jobin.
“I have a 40 page business plan. Now I need a bank loan.” These words are a sure sign that the business is going to fail. Unless you’re getting into the real-estate business, debt financing should only be sought as a last resort.
Instead, you should simplify your product or service down to its most basic elements, and look for ways to launch with little or no money.
Instead of…
Posted in about business, business tips | Tags: bootstrapping, business funding, going frugal, guerrilla marketing | 3 Comments »
Brochures for Guerrilla Marketing
October 7th, 2008 | Author: Noobpreneur | 1,351 views
Guerrilla marketing is basically bootstrapping marketing activities to achieve maximum impact.
The use of brochures in guerrilla marketing for retails is common, and as long as people still walk on sidewalks, brochure marketing will always be important to bootstrap your marketing.
What should be included in the brochure?
Obviously, you may want to have your contact info in it – don’t forget to put a simple map, too.
You also want to get your message across in bigger font and…
