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Archive for the ‘marketing’ Category
The Power of Retargeting
Retargeting
Statistically, only 2 percent of visitors who click an ad on your website will purchase anything during their first visit to the site. The majority of online business owners typically consider the other 98 percent the bleak reality of doing business on the internet. But there are ways that you can rise above the trend and get those sales pouring into your company.
In fact, using a strategy… Click here to continue »
Crafting a Killer Elevator Pitch
Elevator Pitches
If someone asked you to sum up your business in one minute or less, would you be able to do it? Or would you panic and be unable to come up with a single thing to say?
In today’s fast-paced, hyper-competitive economic climate, a quick but informative summary of your business can make the difference between attracting new clients and watching your business stagnate. Traditionally called elevator… Click here to continue »
Philanthropy Controversy: Bing Education
Do you fancy big business doing philanthropy? Bing is doing it right now – Bing donates $3 for each person set it as default browser – and it stirs quite a controversy.
Well, maybe not Internet-wide controversy – but it is in one of Webmaster forums I often tap for trends and opinions. Check out this particular thread on DigitalPoint forums about Bing’s… Click here to continue »
Twitter Business Idea: Pay with a Tweet
If you think you have seen enough businesses trying to get a hold of the massively successful Twitter, think again. Here is a new and innovative business model, which is touted to be the first social payment system where people pay for products they buy with the value of their social network, as published on SpringWise.
Crafting a Marketing Message That Sticks
Inevitably, every new business will be driven to find creative ways to market their merchandise. Don’t be fooled into thinking the Internet is the best way to locate customers who are willing to purchase your product.
While the Internet is a very effective way to introduce your business to the tech-savvy world, we often overlook the traditional marketing methods used to connect with busy people living in… Click here to continue »
3 Free Site Hosting/Builders I Recommend for Building Your Small Business Website
As I always mentioned in Noobpreneur.com previous posts about establishing your business web presence, I once again endorse business websites as a way to communicate who you are and what you offer to your business prospects. What’s more, I always consider owning a business website (or blog site if you will) is the first and foremost step even before you start social media marketing campaigns.… Click here to continue »
What Facebook’s Facelifts Mean for Entrepreneurs
Facebook and Privacy
On the heels of Chris Swopes’ excellent primer on Facebook Fan Pages, I wanted to follow up with a quick look at the privacy storm swirling around the social networking behemoth as of late.
In the last few weeks, Facebook underwent several changes, ranging from new security features to the powerful “like” button. As the popular social network continues to… Click here to continue »
5 Ways To Market Your Freelance Career
Although being a freelancer is not fully a business, you still have to market yourself and your services if you intend to put food on the table with this heavily populated career field. If your still convinced you can do it, here is what you need to know:
1. Personal Website
Freelancers need a personal website to show case their work, the website should also serve as a… Click here to continue »
Selling With Your Ears – 8 Steps to Improving Sales
“Nothing happens in this business until somebody sells something.”
Are you a salesperson?  If you are in a small business or a startup I would be stunned if you said no. I have been with several companies throughout my business career, small, medium, and a large Fortune 100 company, some as an employee and some as an owner. My role currently as a business broker is… Click here to continue »
Marketing Your Business for Sale to Qualified Buyers
Mitch Biggs is a Featured Business and Finance Contributor on Associated Content. This is a reprint of a previously published article.
Marketing a business to sell has a healthy mix of art and science. Before we discuss marketing your business, let us be clear that you have paid a professional for a business valuation. All too often, business owners find… Click here to continue »
Google’s Helping Hand?
So, Google…
As we all know Google owns search on the web, it dominates over 10 billion searches per day globally, it has the power to make and break an online business in minutes. Don’t be fooled into the “it won’t happen to me” approach, as it has happened many times, do a search for the big daddy… Click here to continue »



















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