Marketing

Management

Memorable Ways to Let Your Customers Know They Matter

Without customers, your business is just an idea. That’s why it’s so important to focus on excellent customer service within every interaction, social media post, and sales transaction. Keep reading… Read more »
Marketing

How to Create a Marketing Budget That Works For Your Company

In order for a company to get ahead, they will need to find an answer to the question what is content marketing? The basic premise of content marketing is to… Read more »
Marketing

Purchase Premium SEO Leads – Without Using a Broker

Whether you’ve been in the SEO services industry for five minutes of five years, you know that the quality of your leads, or potential future clients or customers, determines your… Read more »
Marketing

5 Sales Tips for Entrepreneurs Who Don’t Like to Sell

For some entrepreneurs, merely thinking about selling feels unnatural and uncomfortable. Truth be told, many entrepreneurs dislike selling, which is a bit ironic since sales drive the success of a… Read more »
Marketing

Silence Is Golden: Why Companies Are Turning to Muted Ads

As they have over the last decade, social media platforms are still redefining and reinventing advertising requirements. Twitter limits content to 140 characters, Facebook allows only 20 percent or less… Read more »
Marketing

The Reasons Why Holiday Cards Still Work in The Digital Age

‘Tis the season… for sending holiday cards to your clients. Never mind about Halloween; Christmas and the New Year are the cherries on top of the year – and it’s… Read more »
Tools

7 Things You Need to Start Selling Online

Working in eCommerce, we see a lot of products for sale online. From glow-in-the-dark toilet paper to metal-detecting sandals, we see a lot of stuff (not all of it good).… Read more »
Marketing

5 Coupon Marketing Mistakes You Must Avoid

Coupon marketing sounds like such a basic, straightforward concept, right? You come up with a discount for a service or product, print it out and hand them out to thousands… Read more »
Marketing

5 Ways Pareto’s 80/20 Rule Applies to Your Marketing Efforts

Pareto’s principle of 80% of results coming from 20% of our efforts is now so far reaching that you’ll find examples of its use in almost every industry imaginable. I… Read more »
Management

5 Marketing Experts Reveal How to Maximize Trade Show ROI

Attending a tradeshow is one thing, but creating a real return on investment is what separates tradeshow spectators from those who maximize the event Tradeshows present all businesses with the… Read more »