List/Grid Tag Archives: marketing strategy
How to Promote a Brand-New Small Business
New businesses need to be advertised because people will not just naturally stumble across them. This is particularly true in the case of online businesses but it also applies to shops in the city centre.… Click here to continue »
Why You Should Give Away Your Product For FREE
How do you feel when you get an unexpected gift from someone? Don’t you want to reciprocate the favor by doing something in return? That is the basis of giveaway marketing, in which you give away your product or service for free.… Click here to continue »
Is Your Marketing Strategy a Go for 2012?
While many small businesses are focused in on the final month or so of the year, it certainly doesn’t hurt them to be thinking ahead, maybe even making a New Year’s resolution or two.… Click here to continue »
How To Benefit From The Power Of The Drip Email Campaign
Drip email campaigns are a marketing strategy where a pre-written set of messages are sent out or “dripped” over time. These drip campaigns have become a standard of the real estate industry but in very few other sectors have they become as widespread as they could be.… Click here to continue »
Silver Bullet Marketing
By Gil Effron
Growing up in marketing, advertising, and direct mail, too often I saw business owners load their guns with a single, magical marketing bullet — a silver bullet — and pull the trigger.… Click here to continue »
How to Use Customer Testimonials as an Effective Marketing Strategy
This is a guest post by Neil Jones, Head of Marketing for eMobileScan.
Businesses survive due to customer satisfaction and this can be gauged from the testimonials they send in.… Click here to continue »
How to Survive Retail Slump
Retailing is one of the hardest hit industry in today’s recession.
Empty stores, bored sales promotion staffs, depressed store owner… The thought of going out of business is looming days in and days out.… Click here to continue »
Looking for Business Development Results in The Online Age? Update Your Marketing Strategy!
Want online business growth? Sack the marketing team!
The rise of social media has changed the way people use the internet. Studies confirm internet users spend most of their time on social networks like Facebook, YouTube, and Twitter.… Click here to continue »
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