3D holographic displays have come a long way since their early incarnations. Today 3D holograms work better than envisaged in the original Star Wars films. Here’s why holographic technology adoption has only just begun.
3D holographic displays come in a wide range of form factors to meet a number of different business needs. From full 3D holographic augmented reality to pre-recorded media projection for business presentations, holograms are quickly becoming the status quo for sophisticated and immersive messaging.
Holograms are synonymous with the perception of a progressive future, and serve as an innovative way to compete with growing competition for market leadership.
There are a number of markets that are already going whole-hog into 3D holographic displays and presentations. We decided to catch up with some of them and produce real-world examples of useful, gimmick-free uses of holograms in today’s information economy.
Here are the best examples of industry-strength holographic technologies used today by leading innovators.
1. War Games
Let’s take a look at emerging commercial applications of holographic technologies from the ground up, and start with consumer holographic experiences that are currently offered or in development to a small group of patrons.
Microsoft HoloLens is currently creating a buzz with video game players, after having demonstrated how their technology can allow a user to physically engage with 3D holographic augmented reality. This example gives us a peek into what direction mainstream consumer holographic displays for video games may go.
Another 3D holographic display that is already gaining in popularity for video gamers is the world’s first virtual reality theme park. The Void is a mix of real-world and virtual objects; the present day version of the holodeck.
The Void is an ambitious project that takes existing activities like paint ball, laser tag, and 3D movies and melds them all into one enveloping experience.
2. Trade Show 3D Presentations
From Activ8hologramevents.com‘s hologram mannequins to full CGI 3D presentation, there’s a hologram for every trade show budget. Holograms for trade shows are a showstopper and will draw the attention of inquisitive trade show attendees.
Make your brand the talk of the town with full three dimensional graphical interfaces, models, and 3D holographic product demonstrations.
3. Engineering 3D Holographic Applications
High quality 3D holographic motion displays are widely used by engineering teams from auto design to commercial architecture.
3D holographic display is an important tool in both production and marketing efforts, namely trade shows, keynotes, and shareholder retreats.
Live and interactive medical holography is quickly becoming a staple technology for simplifying tasks such as diagnostic imaging, interventional cardiology, and many others. Holograms are assisting doctors during surgery as well as educating the new generation of medical professionals.
In the near future, even high school dissections will be virtual, saving school boards thousands of budget dollars every single month.
5. Concerts and Entertainment
It has been years since the world saw a fully CGI rendered 3D hologram of famous artist Tupac Shakur, who died under mysterious circumstances. Tupac isn’t the only celebrity brought back to life with 3D holographic imaging; Michael Jackson has also posthumously performed “live” in concert, too.
As time continues to move forward, new 3D holographic technologies continue to emerge and reshape how people observe and engage with new, virtual worlds.
One day it seems that holograms might make up more than just media, but entire room décor, LCD screens, and so on. Now everything can be made to have a virtual touch screen, from the fridge door to the passenger seats of a car.