4 Ways to Fund a Startup

What’s your startup funding story? How do you get funding for your startup? Who funded you, and why? Please share your story to help founders understand how they may get funding for their new startup.

Startup funding
photo credit: Kindel Media / Pexels

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1. Make Money From Day 1 + Bootstrap

I always believed in bootstrapping my own business because it allows me to have more control over the vision and operations of the company. I find that getting funding from third parties is going to dilute your authority and shift from your real goals.

The key to bootstraping your business is to create a product that once money from the first day. And if you are meeting a market need and creating a good product, you should be able to get customers early and use the income from these purchases to fund growth in your business.

Syed Balkhi, WPBeginner

2. Join an Accelerator

My startup’s funding story starts with the creation of my innovative plugin, which provided the functionality of creating membership portals and online course creation.

The initial phase was all about bootstrapping; I was tightly focused on developing a solid product that could demonstrate tangible value to my customers. A breakthrough came when I applied to a tech accelerator program specifically designed for startups in the WordPress industry. And good news: I was selected to join the program which opened up many opportunities.

Joining the accelerator was a game-changer. It provided not just funding but a wealth of resources, including marketing support, strategic advice, and networking opportunities. It helped refine my business model, expand my reach, and significantly enhance my product’s features.

This experience revealed the power of combining a strong, innovative product with the right accelerator program to amplify my business’s and product’s impact and reach within the industry.

Blair Williams, MemberPress

Attracting startup funding

3. Tap into Retirement Funds

When I had the idea for Melospeech, a tech-enabled mobile speech therapy practice, I tried to secure funding from multiple banks but found my heavy school loans to be a major barrier.

In the end, I used my retirement money and loans from family and friends to get us going. It was a risk, but it paid off in the end. A year later, we won an Entreprenista 100 award for Best Self-funded Business, and nearly three years later, we’re going strong in five regions.

Givona Sandiford, Melospeech Inc.

4. Angel Investors + Venture Capital

Startups secure funding from sources like bootstrapping, angel investors, VC, or crowdfunding. Founders pitch their ideas, highlighting market opportunity and traction.

Investors fund based on team expertise, product uniqueness, and scalability. Relationships, networking, and a solid business plan are key.

Nic DeAngelo, Saint Investment – Real Estate Funds