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Brand Building Without Sugarcoating: Why Being Genuine Wins Customers Ivan Widjaya·March 13, 2025In today’s hyper-connected, information-saturated world, consumers are more discerning than ever. They can spot inauthenticity from a mile...BrandingManagementMarketing·0 Comments·1
Brand Authenticity: How Small Businesses Can Build Trust and Loyalty Ivan Widjaya·May 31, 2023In today’s competitive business landscape, small businesses need to establish a strong brand identity to stand out and...Marketing·0 Comments·0