Branding

Marketing

How to Get Your Products Noticed (Infographic)

As an entrepreneur with ambitious plans, one of your key challenges is getting your product noticed and developing a loyal following. When you think of the areas you need to… Read more »
Marketing

Branding, SEO, and Content Marketing: What They Mean to Your Business

When it comes to the internet and search engines, the number one issue emerging businesses have is discoverability. For customers to come to your website and purchase products from you,… Read more »
Branding

Top 3 Reasons to Develop Your Personal Brand Today

The social networking platforms and online resources we have today make developing a strong online presence easier to do. Brands and corporations are taking advantage of these new resources to… Read more »
Branding

How to Turn a Detractor into A Promoter: 4 Master Tips

While happy customer feedback is an awesome thing, you won’t always have customers who want to talk about your brand. Some, for whatever reason, may have negative feedback that they’re… Read more »
Tips

Find Out How To Protect Your Company Brand

Reorganizing is difficult for everyone involved. But it’s painful if you don’t protect your employees and brand in the process. No company today is immune to reorganizations, mergers, takeovers, downsizing… Read more »
Tools

Create a “Bigger” Business Image with these Tools and Services

The perceived value is one of those core business aspects taught in school that often gets overlooked and forgotten in the real world. Business owners and investors typically find themselves… Read more »
Marketing

Creating Consumer Relationships: Using Video to Build a Bright Brand

Videos are becoming an increasingly essential type of content for businesses of all sizes. Online marketing is evolving, and videos have a number of benefits over other content types. Here… Read more »
Branding

Logo Design: What Does Your Logo Really Need? (Infographic)

Let’s face it, trying to make a company logo can be a challenge. You’ve got dozens of design options, and you may not know which ones will attract your target… Read more »
Legal

5 Steps to Secure and Protect Your Brand’s Trademark Value

The value of your business depends on building and maintaining your brand – its trademarks, copyrights, patents and intellectual property. It’s a never ending job, from startup, to IPO, and… Read more »
Marketing

How Social Media Could Turn Your Startup Into a Success Story

Entrepreneurship in this day and age has changed compared to around 20 years ago. An average person today will spend close to 20% of their time on social media when… Read more »