Carol Scott, Author at Noobpreneur.com

Author: Carol Scott

Carol Scott is the director of marketing at Mattr. Mattr believes that personalities tell powerful stories, so the company provides a rich and colorful picture of a brand's social media audience - who's influential, what influences them, and how to engage on a personal level - by uncovering values and intent.

6 Ways to Engage Influencers in the Early Stages of Product Development

Carol Scott8 years ago

Influencer marketing is like hosting a dinner party. You invite the coolest people you know, bring out your best china, make them feel special, and hope they go home and… Read more »