Gerri Knilans is president of Trade Press Services. As marketing communications strategists, serving organizations of all sizes and types since 1995, the company provides writing, media outreach and general marketing support to help clients accelerate growth and generate more visibility, credibility and name recognition in their marketplaces. For additional information, please visit www.tradepressservices.com or send an email to [email protected].
Most entrepreneurs inherently know that in order to get and retain customers, it is critical to develop strong customer relationships. That means building rapport, showing an interest in others, listening,… Read more »