Mark Simpson
Mark Simpson is Chairman of shop4pop.com. With over 40 years’ experience creating and producing full POP campaigns for large national clients, we’ve been able to transfer our expertise from Simpson Group to our new web-to-print website – Shop4pop.com. Shop4pop.com allows smaller retailers the opportunity to benefit from professionally designed and printed POP on a budget without having to meet a minimum order quantity.
Buying Behaviour: Shopping Online vs In-Store
When it comes to the success of small businesses, custom is key. Whether you’re starting your own business or are already an established company, from an initial sale to regular… Read more »
Top 10 Retail Merchandising Tactics to Try in 2016
In the fast-paced world of retail, standing still can quickly lead to falling behind your competitors. A holistic approach to merchandising is key to ensuring measurable, ongoing growth for your… Read more »