For more than 8 years, Sreeram Sreenivasan has worked with various Fortune 500 Companies in areas of Business Intelligence, Sales & Marketing Strategy. He regularly writes at the Fedingo Blog about a wide range of business growth & marketing topics. He's also the Founder & CEO of Ubiq BI, a cloud-based BI Platform for SMBs & Enterprises.
Validating your startup idea is perhaps the most important step in your entrepreneurial journey. Many founders take the leap without doing the required due diligence and pay dearly later.
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