How to Coin a Great Brand Name: 7 Tips & Tricks

Brand nameAs the first point of call between a company and the outside world brand names are powerful weapons in the marketing armory of a business. Your brand name is… Read more »

10 Brand Names That Sell & Why

Brand names“5 Reasons Why Your Brand Name Can Make or Break Your Business“, one of my earlier posts this month was about getting your brand name right. In this post… Read more »

5 Reasons Why a Brand Name Can Make or Break Your Business

StandoutThe theme for my blog posts through February is “branding”. Just like people need to have names in order that they be identified and known in the world, so do… Read more »

Endearing Brands: The Key to Small Business Visibility

Endearing brands My last post listed 10 “Great” Small Business Ideas which were all about building a brand around the small business owner. Everyone who is in the same line… Read more »

Small Business Online Advertising: Web Video Advertising Rocks, Goodbye to PPC Ads?

Web video adWeb videos are playing bigger and bigger role in small business online advertising, while pay-per-click ads (and any other text link-based ads) will be less desirable by small… Read more »

Why Branding is Relevant, Even for Small Businesses?

BrandingOne of the most common mistakes most small businesses make is undermining the importance of branding. One of the reasons for this could be their inability to realize the impact… Read more »

Company Branding and Marketing Ideas using Lanyards for Your Next Business Expo

Printed lanyardsAttending business expos are one of the most effective ways in getting the words out about your business brand, as well as closing a few deals during the expos.… Read more »

Entrepreneur Q-and-A with Internet Strategist Danny DeMichele

Entrepreneur Q-and-A Founder and CEO of eVisibility, Danny DeMichele, calls himself an “Internet Consultant,” and after 10 years of marketing and selling numerous health, e-commerce, and Internet marketing companies, his… Read more »

How to Manage Your Company’s Reputation

Business brandThis blog post is written by Neil Jones, head of marketing for eMobileScan. The success of a company is largely determined by the reputation it enjoys. A good reputation… Read more »