Brand Storytelling: How to Use Knovio to Tell your Brand’s Story

This is a sponsored post written by me on behalf of Knovio. All opinions are 100% mine. Today, I’d like to talk about brand storytelling and how my favorite tool,… Read more »

When Logos Go Bad: How to Avoid Designing a Dud

In the early stages of a business, it’s important to establish yourself in the market as quickly as possible. After building several businesses from the ground up and working hard… Read more »

How to Maximise Brand Awareness at your Next Corporate Event

Corporate events are a great way to increase the profile of your business. It doesn’t matter whether you’re going to a business fair, a weekend of corporate workshops or attending… Read more »

Taco Bell Giving the World an Innovation Lesson

As someone who was diagnosed with pre-diabetes and thyroid malfunction a few years back, I’m not a fan of fast food or anything that’s processed after it’s picked from the… Read more »

Wonga Rebrands Offering Consumers “Credit for the Real World”

Online payday loans provider Wonga has undergone a dramatic revamp, radically improving its service and premièring brand new adverts with a focus on responsible lending & borrowing. The internationally recognised… Read more »

Stand Out From the Crowd: How to Define your Unique Selling Point

Never underestimate the power of a good USP. It can make or break your business. Here’s how to define or redefine your company’s image so that you stand out from… Read more »
Social Media

Surprising Facts About the Rich and Famous and Their Dominating Online Presence (Infographic)

Ever wonder how the rich, famous and successful people in the world enjoy all the great online exposures that so many of the entrepreneurs out there have to fight (and… Read more »

Top 8 Reasons Why Social is so Important for Local SMEs

If you own or manage a small or medium-sized local business, you need to be putting forth a significant effort to put your company front and center in the social… Read more »

Digital Design Should Tell the Story Your Words Can’t

Recently, graphic design seems to have been relegated to the backseat in the online world. The prevalent trend is to create websites that show nothing more than a corresponding (and… Read more »

5 Reasons why your Business’ Name is Important to its Success

Your business name is one of the most important components of your operation. It needs to convey a specific message efficiently and clearly. It’s the often the first element of… Read more »