
Don’t get me wrong. I like Google. I think they are a great company and I also believe that Google helps business owners realize a tremendous amount of value, but I also believe that an effective business blog needs to prioritize with a very heavy leaning towards the “human” experience.
Over the course of working with many extremely talented clients in a wide array of verticals, I have made a number of observations that are very specific to business blogging which in turn have led me to create this Inforgraphic – 10 Benefits of Business Blogging.
While the inforgraphic is by no means intended to be exhaustive, it should provide you with a very compelling primer from which you, as a business owner can effectively enter the space of business blogging.
About the Author: David Gadarian is the owner of Gadarian Digital – a digital marketing company catering to small businesses (typically 4 to 50 employees in size.) Gadarian has expertise in digital planning, web development & in delivering ongoing strategic services and he regularly blogs about issues related to how businesses can more effectively attain value from their digital communication efforts.