Branding

Branding

6 Tips For SMEs To Expand Their Brand

For small businesses it can seem like an uphill struggle to get your brand out there. Matthew Rogers, Head of search at gift retailer toxicfox.co.uk, highlights some key tactics for… Read more »
Marketing

How Small Business Owners Can Expand their Brand

Anyone who owns a small business is always looking to expand their brand. The larger your reach becomes, the more customers and sales you will enjoy. However, expanding your brand… Read more »
Branding

What Entrepreneurs Can Learn From George Lucas’ Star Wars Dream

Star Wars: The Force Awakens, just became the first movie to gross over $100 million at an opening. In fact, it made almost $30 million more than the paltry $91… Read more »
Branding

6 Brand Building Mantras for Small Business: Small Things to Build a BIG Brand

Building a brand need not be a task that business owners should consider daunting and expensive. While you might have to spend some money to build a brand, I can… Read more »
Marketing

16 Ideas for Company-branded Promotional Products

What’s one creative idea for a company-branded giveaway or promotional product? The following answers are provided by members of Young Entrepreneur Council (YEC), an invite-only organization comprised of the world’s… Read more »
Reviews

Brand Storytelling: How to Use Knovio to Tell your Brand’s Story

This is a sponsored post written by me on behalf of Knovio. All opinions are 100% mine. Today, I’d like to talk about brand storytelling and how my favorite tool,… Read more »
Branding

When Logos Go Bad: How to Avoid Designing a Dud

In the early stages of a business, it’s important to establish yourself in the market as quickly as possible. After building several businesses from the ground up and working hard… Read more »
Branding

How to Maximise Brand Awareness at your Next Corporate Event

Corporate events are a great way to increase the profile of your business. It doesn’t matter whether you’re going to a business fair, a weekend of corporate workshops or attending… Read more »
Branding

Taco Bell Giving the World an Innovation Lesson

As someone who was diagnosed with pre-diabetes and thyroid malfunction a few years back, I’m not a fan of fast food or anything that’s processed after it’s picked from the… Read more »
News

Wonga Rebrands Offering Consumers “Credit for the Real World”

Online payday loans provider Wonga has undergone a dramatic revamp, radically improving its service and premièring brand new adverts with a focus on responsible lending & borrowing. The internationally recognised… Read more »